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Impulsar el impacto sostenible y la innovación en la silvicultura, la agricultura, el clima y las cadenas de suministro mundiales

El cambio climático, la deforestación, la pérdida de biodiversidad y la desigualdad social están profundamente arraigados en el comercio mundial de materias primas producidas de forma insostenible, como el cacao, el aceite de palma, el arroz, la soja y la madera. En Preferred by Nature, creemos que un enfoque centrado dará el resultado más sostenible. 

Con 30 años de experiencia trabajando con estos recursos esenciales en todo el mundo, hemos decidido concentrarnos en aquellos con mayor potencial de impacto escalable. Para cada área de interés, hemos asignado un responsable y un equipo de expertos en sostenibilidad que harán un seguimiento, medirán y mejorarán día a día nuestros resultados de sostenibilidad, en línea con nuestra estrategia impulsada por el impacto.

Conozca más sobre nuestros servicios  de sostenibilidad a la medida

Aumentar la credibilidad: Este enfoque garantiza que cualquier producto que lleve el Sello del Colibrí está marcando una diferencia real.
Proyectos de apoyo: Apoyamos activamente numerosos proyectos de conservación y restauración ecológica en todo el mundo. A través de nuestros servicios a medida, ayudamos a las empresas a adaptarse a los cambiantes entornos normativos.
Alcance expansivo: Trabajamos con cualquier cultivo -desde el té hasta el plátano y la caña de azúcar- o producto derivado de la silvicultura, la agricultura u otros tipos de uso de la tierra, donde creemos que hay potencial para impulsar un impacto sostenible.

Cobertura integral: El esforzado colibrí de nuestro sello simboliza nuestro compromiso de garantizar que los productos consumidos en una parte del mundo no perjudiquen a las personas, la naturaleza y el clima en otro lugar, ya que nuestros esfuerzos abarcan toda la cadena de valor para defender prácticas sostenibles a escala mundial.

We work with any crop – from tea to bananas and sugarcane - or product derived from forestry, agriculture, or other types of land-use, where we believe there is potential for us to help drive sustainable impact.

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30 years of impact

Creating sustainable impact is at the heart of our mission.

People

850,000+

farmers, workers and land managers are assured that their well-being, human rights and cultural heritage are protected.

Nature

32.6 million

hectares of land where nature and environment are protected from degradation and conversion through use of sustainability standards.

Climate

32,000+

tonnes of CO2 emissions have been reduced, thus lowering the climate impact.

Sandra

Contáctenos

Sandra Razanamandranto 
Regional Engagement Director
srazanamandranto@preferredbynature.org 

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Explore other focus areas

Biomass

Biomass is essential for sustainable development, reducing carbon emissions, and providing renewable energy. Its growing utilisation highlights its importance in combating climate change and promoting sustainable practices across various industries.

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Cattle

While vital for food security, cattle also contribute to deforestation and climate change. Focused efforts are needed to promote sustainable practices that enhance biodiversity, soil health and the well-being of people and animals.

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Climate

Addressing climate change is urgent for sustainable development. Reducing greenhouse gas emissions emissions through innovative strategies is essential to mitigate its impact.

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Cocoa

Cocoa farming impacts the environment, economy and climate globally. Sustainable practices such as agroforestry can mitigate its negative effects, making cocoa relevant for climate change mitigation.

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Coffee

Balancing economic sustainability with responsible production practices is crucial in the coffee industry. Adapting to climate change while meeting rising global demand is essential for sustainable coffee production.

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Ecosystems

Revitalising ecosystems is crucial for our planet’s health and preservation. Combating deforestation and degradation with sustainable practices ensures long-term recovery.

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Palm Oil

Palm oil production supports economies but raises environmental and social concerns. Sustainable practices are crucial to address issues such as deforestation and labour rights.

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Rice

Rice production significantly impacts climate and nature. Addressing emissions, water usage and deforestation in rice farming can lead to positive environmental changes.

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Rubber

Natural rubber is essential for industries but contributes to deforestation and biodiversity loss. Addressing sustainability concerns such as poor working conditions is crucial in rubber production.

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Soy

Soy plays a vital role in global food security and biofuel production. Emphasising sustainable growth is essential to address environmental challenges in soy farming.

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Timber

Timber's global impacts on people, nature and climate require sustainable management. Forests are essential for biodiversity as well as soil and water conservation.

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Travel

The travel industry's sustainability intersects with environmental conservation and cultural preservation. Responsible consumption and support for local communities are crucial for sustainable travel.

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Other

Our mission extends beyond these focus areas to any crop or product with potential for sustainable impact. We support conservation and ecosystem restoration projects worldwide and help businesses adapt to changing regulations.

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We work with businesses on all aspects of their sustainability journey

Certification

Strengthen your organisation’s commitment to sustainability, showcasing impactful business transformations.

Sustainability advisory services

With over 30 years of experience in sustainability, our experts can support you in enhancing your sustainability journey.

Expert courses

Engage in impactful training experiences through our programmes, project-specific sessions, or bespoke courses upon request.
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Do you want to support our efforts to create a better world?

Small steps lead to a big change and all contributions are valuable.

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