Preferred by Nature is a non-profit organisation that supports better land management and business practices that benefit people, nature and the climate.
We do this through a unique combination of sustainability certification services, projects supporting awareness raising, and capacity building.
We’re over 7 billion strong on this planet, and every human being deserves a good life.
The challenge is to reach this goal whilst protecting the natural environment on which we depend and which is increasingly under pressure.
The potential for a sustainable world is there. Good solutions for responsible land management and climate-friendly business already exist, and more are under way. We are working to unlock the potential through innovation projects and by promoting high-impact solutions that result in deep-seated change.
For more than 25 years, we have worked to develop practical solutions to drive positive impacts in production landscapes and supply chains in 100+ countries. We focus on land use, primarily through forest, agriculture and climate impact commodities, and related sectors such as tourism and conservation.